One of the great advantages of mobile fundraising is that it allows nonprofit organizations to activate their supporters in creative ways. Ben Stiller and the STILLERSTRONG effort is a perfect example of how out of the box thinking can help your organization integrate Text-to-Give technology.
With Text-to-Give nonprofit organizations can easily integrate captions and graphics that turn ordinary video watchers into donors. Ben and his team made their video actionable by adding this graphic: “Text STILLER TO 85944 to Give $5 To Build The School in Haiti.” See a few of the video examples below.
Ben Stiller and Lance Armonstrong
Ben Stiller and Bill Clinton
During the Super Bowl, Global Green really wanted to tap into the green communities of New Orleans and Indianapolis. They came to Causecast with an idea for a mobile fundraising widget idea, and Causecast helped them create this Flash-based Text-to-Give widget. Check it out below!
We are proud to announce that Infrastructure Academy and Rock The Vote have chosen Causecast to help them implement their mobile fundraising efforts. Please support our two newest partners!
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text IA to 85944 to donate $10 |
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text ROCK to 85944 to donate $10 |
Please support Global Green in there mission to build green homes in New Orleans! Donate $10 by texting GREENDAT to 85944, and don’t forget to confirm your donation by replying YES. Global Green is a Causecast partner!
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Global Green Asks Watchers to help New Orleans win More Than a Game by Donating $10 to the Green Rebuilding by Texting –at the end of the 1st Quarter — GREENDAT to 85944
Global Green USA – founded by Indianapolis native Diane Meyer Simon – who has helped lead the way in the green rebuilding of New Orleans, and the Hoosier Environmental Council (HEC) of Indianapolis have expanded the challenges between the two cities to include a “green” wager.
If the Saints win the big game, a New Orleanian gets to enjoy an energy efficient green house for a weekend in Indianapolis, and luxuriously green dining at the famed “R Bar” restaurant on Massachusetts Avenue. The house, owned by Anne Laker and Joe Merrick, is a showcase for green products with a geothermal heating system.
If the Colts win, a Colts fan will be hosted by Global Green’s New Orleans office and spend a glorious Jazz Fest Weekend in one of the nation’s greenest houses, built as part of Global Green’s Holy Cross Project village of homes, community center and multi-family housing in the Holy Cross neighborhood of the Lower 9th Ward. Fine New Orleans dining for two at New Orleans legendary Galatoire’s restaurant in the French Quarter is also included in the New Orleans weekend.
“New Orleans, now the increasingly famous home of the Who Dat Nation, is also becoming one of the world’s leading centers for green building. Both the Saints and the city’s neighborhoods fought to come back better than before Katrina,” said Matt Petersen, President and CEO of Global Green, a non-profit organization that advocates for sustainable, energy saving building practices. “Along with this wager, we are asking people to help continue the green rebuilding of New Orleans by – at the end of the 1st quarter, or anytime throughout the game – texting GREENDAT to 85944. $10 will automatically be added to your phone bill, and all the money will help low-income families move into energy efficient, healthy homes in New Orleans.”
“As the Saints improved their scores, New Orleanians have been working to improve their energy bills, and the safety of their homes, schools and neighborhoods from the onslaught of future storms,” said Beth Galante, Director of Global Green’s New Orleans office.
Over ten thousand visitors have experienced green living first hand on tours of Global Green’s LEED Platinum house that presently also serves as a visitor center, located at 409 Andry Street, adjacent to the levee in Holy Cross. Two additional houses – whose energy bills will be 70% below average – have been completed and are for sale.
Thousands have also benefited from forums presenting important advice on green building, and the New Orleans public schools are now opening newly renovated schools that have green features recommended by Global Green as part of its Green Schools Initiative.
“I’m so proud of Global Green’s work to rebuild New Orleans green, but on Superbowl Sunday, my entire family and I will be rooting for the Colts so I’ll look forward to welcoming a lucky Indy fan to New Orleans” said Diane Meyer Simon.
In Indianapolis, where Colts quarterback Peyton Manning, receiver Reggie Wayne, both native New Orleanians, and running back Joseph Addai, a former LSU student and resident of Louisiana, could be thought of as ex-patriot Who Dats, HEC has also been focusing on green building issues to help that city face the challenges of climate change.
But, Who Dat says they Gonna Beat Dem Saints?
We’re proud to announce that we are now partnered with 4 additional nonprofit organizations in the realm of text-to-give. In the next coming days, you will be able to donate $10 to each of these nonprofit organizations via text-to-give.
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text GREEN to 85944 to donate $10 |
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text BUILD to 85944 to donate $10 |
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text AFHBUILD to 85944 to donate $10 |
Malaria No More (MNM) is determined to end malaria deaths. One of MNM’s primary tools to combat the deadly disease is to provide families and children with malaria bed nets that cost $10. MNM came to Causecast with their television opportunity with Fox Sports during the 2010 Bowl Championship Series (BCS). Causecast got MNM up and running in less than 3 days, and helped collect over 5,000 malaria bed nets through keyword “NET.” Causecast also helped MNM develop an online widget, and review the televised call-to-action scripts.
During the Sugar Bowl, Fiesta Bowl and Orange Bowl, FOX Sports announcers highlighted MNM in before and during the football games.
Causecast worked with MNM to develop a clear and concise script for the Ryan Seacrest PSA. Television viewers were asked to text “NET” to 85944 to donate a $10, the equivalent to a life saving malaria bed net. Even more importantly, donors were reminded to confirm their donation by replying “YES.”
Fox Sports will continue to run the PSA throughout the month of January across all FOX broadcast channels.
If you have any opportunities for video or television, we highly recommend that you watch the MNM Ryan Seacrest PSA. Watch it on YouTube:
http://www.youtube.com/watch?v=fWiYslehjKQ
Some television watchers even took to Twitter to help spread the Malaria No More word. A clear and concise PSA gave “Mamacrumps” the comfort and ability to effectively re-broadcast the message to her Twitter followers.
Malaria No More has also done a great job incorporating their text2give keyword into their Twitter account.
RESULTS
By incorporating Causecast Mobile Services, Malaria No More raised over $65,000 from over 6,500 individuals in just 7 days through text2give. Malaria No More also branded keyword “NET” in front of millions of television watchers.