Archive for April, 2010
Malaria No More and Twitter Partner to End Malaria!
In anticipation of World Malaria 
Day on April 25th, 2010, Malaria No More, Twitter, and the Case Foundation have partnered to launch a large scale online “End Malaria” campaign helping raise money to purchase life saving malaria nets.
The campaign encourages people to text “NET” to “85944” to donate a $10 life saving mosquito net (powered by Causecast Mobile Fundraising and our Text2Give widget) in addition to a “RT2Give” service powered by TwitPay. Each $10 donation will be matched by the Case Foundation, up to $25,000.
In addition to the calls to action being tweeted by Twitter itself to over it’s 3.1 Million followers, celebrities, leaders and the rest of the online community are being encouraged to retweet the message. Twitter has also set up a microsite for the campaign on it’s Hope140.org site, at http://hope140.org/endmalaria.
The campaign will run through April 27th, and you can follow the twitter hashtag #endmalaria to stay posted on its success!
Earth Day Network Chooses Causecast For 40th Earth Day Celebration
Earth Day Network, the official organizers of the 2010 Earth Day Climate Rally in Washington D.C., has joined up with Causecast to give individuals a new way to support Earth Day Network and its partner organizations- via Text2Give!
On Sunday, April 25th, Earth Day Network and partner organizations will organize a massive climate rally on The National Mall, to celebrate the 40th anniversary of Earth Day and demand that Congress pass a strong climate bill in 2010. The rally will include notable speakers Reverend Jesse Jackson, film director, James Cameron, AFL-CIO President, Richard Trumka, Olympic gold medalist, Billy Demong, producer, Trudie Styler, author, Margaret Atwood, NFL player and television personality, Dhani Jones, environmental photographer Sebastian Copeland and many more.
The Climate Rally will also feature live music from Sting, John Legend, The Roots, Jimmy Cliff, Passion Pit, Bob Weir, Willie Colón, Joss Stone, Robert Randolph, Patrick Stump, Mavis Staples, Booker T, Honor Society and Tao Rodriguez-Seeger.
By texting “EARTH” to “85944″, attendees will have a simple and immediate way to support Earth Day. Earth Day Network will also be using Text2Screen and Text2Broadcast, to conduct mobile polls and ask the audience to text in answers to Earth Day related questions- to then be put on the big screen.
We’re looking forward to checking back after Earth Day and tracking their success!
